[InKunming--Yunnan] Naji Drolma takes her son to pick some tricholoma matsutakes early in the morning from July to September. All the tricholoma matsutakes will be transported to somewhere 3,000 kilometers away from Shangri-La. People in Beijing could order in Tmall markets and eat tricholoma matsutakes at the same day.

Tmall and Juhuasuan implement a plan to promote Yunnan's rare mushrooms from August 2nd to 4th. It is beyond expectation that consumers all over China have ordered 1,500 kilograms fresh tricholoma matsutakes and 75,000 kilograms fresh fruits within one hour.

People living in Beijing could order in the morning and eat fresh mushroom when having dinner. Others in Guangzhou, Shenzhen, Hangzhou and other places could receive goods within 48 hours.

Farmers pick tricholoma matsutakes and send them to purchasers before 10:00 am. Businessmen will pack them carefully and transport them as soon as possible. The packing process must obey high requirements so that the tricholoma matsutakes will not go bad, according to the Tmall businessman.

It is the first time for people in other provinces to eat fresh mushrooms within 48 hours. Tmall and Juhuasuan will further cooperate with more businessmen in the future.

Click here to view the Chinese report.

(Editors:Rachel, Cathy Chen)